FTC Consumer Protection Audit
ftc-consumer-protection · v1.2.1 · paid
FTC consumer protection rules covering truthful advertising, endorsement disclosures, dark pattern prevention, and AI transparency practices.
Truthful Advertising & Claims
advertising-claims · weight 0.28
- criticalNo false, misleading, or unsubstantiated claims about product capabilitiesab-001477
- criticalAll costs disclosed upfront; no hidden fees or drip pricingab-001478
- high"Free" offers disclose all conditions, obligations, and post-trial chargesab-001479
- mediumCompetitor comparison claims factually accurate and verifiableab-001480
- lowTestimonials reflect typical results or disclose atypical natureab-001481
Endorsement & Disclosure
endorsement-disclosure · weight 0.25
- highPaid endorsements, sponsorships, partnerships clearly disclosedab-001482
- highAffiliate links and referral relationships disclosed before clickab-001483
- criticalNo fabricated, purchased, or incentivized reviews presented as genuine feedbackab-001484
- mediumInfluencer partnerships disclosed with #ad or equivalentab-001485
- mediumAI-generated reviews or testimonials disclosed as AI-generatedab-001486
Dark Patterns & Negative Options
dark-patterns · weight 0.27
- highNo hidden recurring charges; subscription terms clear before paymentab-001487
- mediumCancellation at least as easy as sign-upab-001488
- lowNo guilt-tripping language to discourage declining offersab-001489
- lowPre-selected add-ons clearly labeled with cost and easy to deselectab-001490
- infoRefund process accessible, documented, and reasonableab-001491
AI & Automated Decisions
ai-decisions · weight 0.2
- lowAI-generated marketing content disclosed when misleading re: authorshipab-001492
- lowAutomated decisions affecting consumers explained with opt-outab-001493
- infoNo AI chatbots presented as human without disclosureab-001494
- infoApplication follows FTC AI guidance; no overpromising AI capabilitiesab-001495
- infoSynthetic media labeled when used in marketingab-001496