Exit intent or abandonment recovery is implemented

The moment a visitor moves their cursor toward the browser tab bar or the address bar is the last measurable window before they leave, and no exit-intent or abandonment-recovery mechanism means that moment passes silently with zero recovery attempt. A lightweight mouseleave listener coupled with a discount offer, extended-trial prompt, or content download converts a meaningful slice of would-be bounces into captured emails or delayed conversions at essentially zero engineering cost.

Implement a simple mouseleave exit-intent hook that fires when the cursor crosses the top viewport edge, paired with a modal offering a discount, extended trial, or content download. Create hooks/use-exit-intent.ts:

export function useExitIntent(onExit: () => void) {
  useEffect(() => {
    const handleMouseLeave = (e: MouseEvent) => {
      if (e.clientY <= 0) onExit()
    }
    document.addEventListener('mouseleave', handleMouseLeave)
    return () => document.removeEventListener('mouseleave', handleMouseLeave)
  }, [onExit])
}

For mobile, pair with a scroll-depth or time-on-page trigger.