Landing page load performance is optimized

Every additional 100ms of Largest Contentful Paint degrades conversion rate — Google's own data shows a 1-second LCP delay can reduce conversions by up to 7%. The most common source of above-fold slowness in Next.js marketing pages is a hero image loaded with default lazy behavior (which defers it) and synchronous third-party scripts blocking the render path. Render-blocking analytics, chat, and A/B testing scripts compound the problem because they delay the browser's ability to paint anything the user can interact with. ISO 25010:2011 performance-efficiency directly covers time-behavior under load.

Prioritize the above-fold hero image and defer non-critical third-party scripts. Two targeted fixes cover the most common cases:

// 1. Add priority to the hero image so the browser fetches it immediately
<Image
  src="/hero-image.jpg"
  alt="Product screenshot"
  width={800}
  height={600}
  priority
/>

// 2. Defer analytics and chat scripts so they don't block render
<Script
  src="https://cdn.analytics.com/script.js"
  strategy="afterInteractive"
/>

Also confirm font-display: swap is set in your font configuration (e.g., in src/app/layout.tsx via next/font) so text renders immediately in a fallback font rather than staying invisible during the web font download.