FAQ or documentation is accessible

Visitors who have understood your value proposition and are close to converting often have one or two blocking questions — "how does the trial work?", "can I cancel?", "is my data private?" A FAQ section or documentation link is the fastest way to resolve those questions without requiring a support interaction. Without it, interested visitors who hit an unanswered question leave to search for the answer elsewhere, and many don't come back. The friction of "I have a question and can't find the answer" is responsible for a measurable share of high-intent abandonment. A FAQ section with even 3-5 questions about common objections prevents this drop-off at minimal implementation cost.

Add a FAQ section to the pricing page or home page with at minimum 3 questions addressing common objections. Standard questions that resolve most high-intent blocking:

- How does the free trial work?
- Can I cancel anytime?
- Do I need a credit card to get started?
- What happens to my data if I cancel?
- What does [key feature] include?

In Next.js App Router, a minimal FAQ section is a simple accordion or static list:

// components/FAQ.tsx
const faqs = [
  { q: 'How does the free trial work?', a: 'You get 14 days of Pro access, no credit card required. After the trial, you can stay on the free tier or upgrade.' },
  { q: 'Can I cancel anytime?', a: 'Yes — cancel from your account settings in one click. No penalties, no emails asking why.' },
]

export function FAQ() {
  return (
    <section>
      <h2>Common questions</h2>
      {faqs.map(({ q, a }) => <details key={q}><summary>{q}</summary><p>{a}</p></details>)}
    </section>
  )
}

If documentation exists but is not linked from the navigation or footer, add the link — <Link href="/docs">Documentation</Link> in the footer component is sufficient.