Form abandonment is tracked

Form abandonment tracking distinguishes a form nobody starts from a form everyone starts but abandons at field three. Without it you cannot find the field that kills your signup flow — the one asking for phone number, or tax ID, or company size — and you cannot prioritize which friction to remove. Tracking only the final submit gives you the denominator of conversion but never the numerator of drop-off, which is where the optimization gains live.

Fire a form_started event on first field focus and a form_abandoned event on unmount without submission:

useEffect(() => () => {
  if (formStarted && !formSubmitted) analytics.track('form_abandoned', { form_type: 'signup' })
}, [formStarted, formSubmitted])

For multi-step forms, fire form_step_completed with a step number so you can identify the exact step where users drop off. Apply the pattern in components/SignupForm.tsx and any multi-field lead form.