Post-purchase review prompt appears within expected timeframe

Review volume collapses without a post-purchase prompt because shoppers rarely return unprompted to write reviews, even when delighted. Relying on organic submissions means weeks of sales generate zero new reviews, aggregate ratings stagnate, and new products launch with empty review sections that suppress conversion. The 1-7 day window matters because sentiment fades fast; by week two, recall of product specifics drops and response rates crater.

Trigger a prompt 1-7 days after purchase from a transactional email job or a conditional render on app/orders/[id]/page.tsx. Send a templated email with a deep link to the review form, or render a <ReviewPrompt> component when the order is delivered:

const daysElapsed = (Date.now() - order.created_at) / 86_400_000
if (daysElapsed > 1 && daysElapsed < 7) {
  return <ReviewPrompt productIds={order.product_ids} />
}

Queue the email job at checkout so it fires even if the user never returns to the site.