Setting og:type: 'article' without the corresponding article meta tags (article:published_time, article:author) signals an incomplete implementation. Facebook's Open Graph explorer and LinkedIn's article feed both parse these supplemental fields to categorize and timestamp content. Per ogp.me and the schema-org Article type, published_time is used by platforms to determine content freshness and sort articles in feeds; author enables attribution to contributor profiles. When the type is 'article' but the fields are absent, platforms fall back to treating the content as a generic article with unknown provenance — forfeiting the structured article display format that the type declaration was intended to unlock.
Low because incomplete article meta tags degrade platform-specific article features but do not break sharing — the og:type declaration still renders a valid card without the supplemental fields.
When you use og:type: 'article', include at minimum publishedTime and authors alongside it:
openGraph: {
type: 'article',
publishedTime: post.publishedAt.toISOString(),
modifiedTime: post.updatedAt?.toISOString(),
authors: [`https://yoursite.com/authors/${post.authorSlug}`],
section: post.category,
tags: post.tags,
}
Add this in the generateMetadata function in your blog route at app/blog/[slug]/page.tsx or equivalent. The authors field expects a URL to an author profile page, not a plain name string.
ID: marketing-social-sharing.share-infrastructure.social-meta-per-content-type
Severity: low
What to look for: For blog posts or article pages, check whether the OG metadata includes article-specific properties: article:published_time, article:modified_time, article:author, and article:section. These are used by Facebook and LinkedIn to categorize and display content correctly in their article feeds. In Next.js App Router, these are set via openGraph.type: 'article' alongside openGraph.publishedTime, openGraph.modifiedTime, openGraph.authors, and openGraph.section. Count all instances found and enumerate each.
Pass criteria: Blog post or article pages that set og:type: "article" also include at least article:published_time and article:author in their OG metadata. At least 1 implementation must be confirmed.
Fail criteria: Pages that use og:type: "article" do not include the corresponding article meta tags (article:published_time, article:author).
Skip (N/A) when: The project has no blog, news, or article content. Also skip if og:type: "article" is not used anywhere in the project.
Detail on fail: "app/blog/[slug]/page.tsx sets og:type='article' but does not include article:published_time or article:author — article-specific social features unavailable"
Remediation: When you use og:type: "article", include the complementary article properties for richer platform integration:
openGraph: {
type: 'article',
publishedTime: post.publishedAt.toISOString(),
modifiedTime: post.updatedAt?.toISOString(),
authors: [`https://yoursite.com/authors/${post.authorSlug}`],
section: post.category,
tags: post.tags,
}
Facebook uses these for article categorization in the Open Graph explorer. LinkedIn uses published_time for its "shared article" display format.