Social profile links to local business accounts are present
Why it matters
Social profile links on Facebook, Instagram, Yelp, or Nextdoor are used by schema-org sameAs to build entity associations between your website and your off-site business presence. More practically, local customers actively verify businesses on these platforms before making contact — a footer with no social links raises trust friction. Platforms like Yelp and Nextdoor are explicit local discovery surfaces; having no link to your presence there means customers who start discovery there never find a path to your site.
Severity rationale
Low because missing social links reduce trust and local citation breadth without directly blocking search indexing or structured data eligibility.
Remediation
Add social profile links to src/components/footer.tsx. Prioritize platforms that serve local business discovery (Facebook, Yelp) over developer-oriented platforms (GitHub, ProductHunt).
// src/components/footer.tsx
<nav aria-label="Social media">
<a href="https://facebook.com/springfieldplumbing" target="_blank" rel="noopener noreferrer">Facebook</a>
<a href="https://yelp.com/biz/springfield-plumbing" target="_blank" rel="noopener noreferrer">Yelp</a>
<a href="https://instagram.com/springfieldplumbing" target="_blank" rel="noopener noreferrer">Instagram</a>
</nav>
Also add the same URLs as sameAs values in your LocalBusiness JSON-LD to formally connect the web entity graph.
DetectionPro
The detection method for this pattern is part of AuditBuffet Pro.
The full method (what to look for, pass and fail conditions, and how results get reported) ships inside the Local SEO Audit. The pattern definition, severity rationale, and remediation remain openly licensed under CC-BY-4.0.
External references
- schema-org · sameAs — sameAs property linking social profiles on LocalBusiness
Taxons
History
- 2026-04-18·v1.0.0·Initial import from marketing-local-seo·automated