Organization or WebSite schema is present on the homepage

schema-org Organization and schema-org WebSite on the homepage signal your site's entity identity to Google's Knowledge Graph. Without this markup, Google infers your brand entity from text alone — a slower, less reliable process that can delay sitelinks eligibility, suppress your knowledge panel, and produce incorrect brand associations in AI-generated search overviews. The sameAs property linking to your social profiles is particularly important: it allows Google to merge your website entity with your social presence, which affects how brand queries are answered across Search, SGE, and third-party AI tools that consume structured entity data.

Add Organization or WebSite schema to your root layout or homepage server component. Include at minimum name, url, logo, and sameAs. The sameAs array should contain absolute URLs to all official social profiles.

// app/layout.tsx — entity schema in root layout
const orgSchema = {
  '@context': 'https://schema.org',
  '@type': 'Organization',
  name: 'Acme Corp',
  url: 'https://acme.com',
  logo: {
    '@type': 'ImageObject',
    url: 'https://acme.com/logo.png',
    width: 200,
    height: 60,
  },
  sameAs: [
    'https://twitter.com/acme',
    'https://linkedin.com/company/acme',
    'https://github.com/acme',
  ],
}
// Render via <script type="application/ld+json">

If you combine Organization and WebSite into one block, use @graph to keep the JSON-LD parser from treating it as a single ambiguous type.